Celebrating 20 years of happy customers!

It all began 20 years ago, in 2006, with a very special gift.

Now we want to give something back: Stay tuned for brand-new product launches and plenty of exciting surprises throughout the rest of the year!

20 years of personal planning – It all began with a love story

In 2006, Anders wanted to create a truly special gift for his wife, Paula. The result was a planner unlike any other – designed around her life, her personality and her plans.

It became the very first Personal Planner.

Since then, the idea has grown, and today more than two million customers have personalized their planners in their own way. A lot has changed in 20 years, but our core idea remains the same:

Your planning should be shaped around your life. Not the other way around.

“Don’t just plan for everything you have to do. Make room for what you truly want to do. For big dreams, small moments and everything in between.”

Now we want to give something back to you!

Throughout the rest of the year, you can look forward to brand-new product launches, inspiration and surprises that we can’t wait to share with our wonderful customers.

Stay tuned – you won’t want to miss what’s coming!
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